Green Stay Q&A

All You Need to Know about Green Stay for Your Hotel

In this recorded session, Fabio Fornari, Product Manager for Sustainability at HRS answers key questions that hotels have about the HRS Green Stay Initiative, helping hotels understand the practical aspects of what you can do with Green Stay.
Fabio Fornari
Fabio Fornari

Product Manager ‑ Supplier Audits Sustainability and Traveler Safety at HRS Group

Antje Martins
Antje Martins

Researcher at University of Queensland Business School

Ayako Ezaki
Ayako Ezaki

Director of Training Strategy and Development at TrainingAid

*This session was offered as part of a facilitated online course delivered in March 2023.

 


Transcript

Ayako Ezaki (TrainingAid): Welcome! Thank you for joining this session. So today we are going to have some conversations around all the questions that hotels have on Green Stay. The goal is to make sure that we're helping to answer all the questions that you may have about the practical aspects of what you can do with Green Stay as a hotel.

Here are some of the topics. Fabio, who is the Product Manager for Sustainability with HRS, is going to be providing the answers and sharing more insights into Green Stay. As you can see, we have various topics, from why you should do this at all, to what it practically means to be part of Green Stay? For example, how does it work in terms of scoring; how is Green Stay relevant if you are engaged in other processes such as certification; and more practically, where and how to get started?

So these are some of the key topics that are frequently asked by hotels that we will be able to cover today. Fabio will be sharing some insights on this as part of this session. But before we get started, we have our trainer Antje with us to discuss some of these topics or guide us through some questions as well.

So now let's start with these. Fabio, the first question for you is, why should hotels measure and report on the footprint?

Fabio Fornari (HRS): Thank you so much for the introduction and good morning, good afternoon, and good evening to everyone. I would say there are many Why’s because it's not just one. From our perspective what we see is that we have more and more customers actually requesting this type of information from hotels. And this is due to various reasons. One is for compliance with new legislation requiring companies to disclose their sustainability information. And business travel as a whole falls into what we call “Scope 3” emissions. So from the point of view of complying with what the companies are requesting, measuring your emissions is very important.

But then when we look at sustainability efforts for the hotels themselves, you cannot basically change something that you're not measuring. So it gives you a very good starting point when you go through, for example, the Green Stay assessment and you understand what your footprint is and your benchmark within your destination. And then you can see, “Maybe I should start planning a sustainability policy or an energy management system where I can reduce my energy consumption.”

And this is good not only for increasing your energy efficiency and providing better metrics in terms of CO2 emissions, but also going forward you will reduce your costs as well. So I think there's a myriad of reasons, from complying with what the companies are requesting (and this of course would generate more volume for you going forward), to reducing your own costs. And of course, the largest “Why” is the climate crisis.

So by participating in Green Stay, you are not only complying with the requests from companies, but also with the legislation in your country. Plus, you are doing what's needed to align your hotel with the goals of the Paris Agreement and making sure we are within 1.5 degrees by 2030.

Antje Martins (TrainingAid): Related to the Paris Climate Agreement, I read an interesting report the other week, from the Sustainable Hospitality Alliance, and it's about hotel decarbonisation. And when you look at the carbon that hotels produce currently, and with the growth trajectory over time that we're going to see in hospitality, according to this report, in order to meet the Paris Climate Agreement as the hospitality industry, hotels need to reduce their greenhouse gas emissions per room per year by 66% by 2030 compared to the 2010 levels. And by 2050 it will be 90%.

So we have to reduce our carbon footprint per room by 90% within the next 27 years. And it sounds quite a long time, but trust me, it is actually not a very long time and we don't have a lot of opportunities to achieve that. So that's a little bit more information related to the Paris Climate Agreement and what that translates to physically and quantitatively to hotel carbon footprints as well and what the numbers actually mean for us.

Fabio Fornari: Thanks Antje. And I think many hotels struggle with starting on this process. A good source of information, of course, is the Sustainable Hospitality Alliance. And we follow their methodology for carbon measurements, the Hotel Carbon Measurement Initiative (HCMI). This, I wouldn’t say is easy to understand, but there are clear parameters to provide the data on an annual basis on energy consumption, for example.

And that's what we do with the Green Stay Initiative. Basically we took this methodology, which is available on the Sustainable Hospitality Alliance’s website as an Excel sheet, and we have digitised this process. So if you would like to go through the assessment for the Advanced level and go through the footprint assessment, you would have to prepare your energy consumption data for a year. And I think for some hotels, this is probably the trickiest part and we do understand this is a challenge to start with.

Antje Martins: To be honest, once you actually think about it, while it is a challenge, it’s not as challenging as one might think it might be. It may sound really big to provide your energy consumption data, but what you need to do is just to look at your energy bill. In every single country across the world, your energy bill will tell you how many kilowatt hours you've used. And if I’m understanding this right, you enter the kilowatt hours into the Green Stay system and that converts it into greenhouse gas emissions. So no one is actually expecting you to calculate your own greenhouse gas emissions. That will be madness.

One thing that you need to understand is the energy sources that you use, and then you put them into the Green Stay website and it calculates it for you. So your energy consumption will come from the electricity that you get from the grid. You might use gas for your kitchens, and some hotels, depending on where they are, might have generators and use some sort of fuel for generators. And I think these are the three main energy sources. And usually whenever you buy these sorts of energy sources, your bills will tell you how much you use or how much you've bought. So you take that, the quantity of your energy consumption, and you put that into the Green Stay system. And then the Green Stay system takes the kilowatt hours amount you entered and calculate the greenhouse gas emissions. And that's that.

So the challenge is NOT the calculation. The challenge is to understand where you get your energy or what kind of energy sources you use, and on your bill to look at the quantity amounts. And that's the only challenge you'll find with actually converting your energy consumption to greenhouse gas emissions.

Fabio Fornari: Yeah, correct. And then of course we ask other questions about the hotels, but this is pretty easy, for example, the number of rooms, the square metres of your property, and so on. And this logic is the same for water consumption. If you have your water bills, you can also use that to disclose your water metrics on Green Stay.

And then I think the trickiest part of course is the waste. And that is something I think as a whole, as a standard, measurement needs to be improved, but we follow what we have available for this kind of calculation. And of course, we have everything in the background to collect your data and already calculate this for you based on the emission factors that we have available.

Ayako Ezaki: A question related to that, Fabio, is what about emissions related to the supply chain? I can imagine that if somebody were to think measurement is really difficult when it comes to carbon footprint, it will be even more difficult when it's not on site, such as your energy bills or, amount of water consumed directly, but things that are related to the Scope 3 area or your supply chain or what happens outside the hotel building within your operations.

Fabio Fornari: At this point, I think even the HCMI needs to improve in collecting Scope 3 data. And we're collaborating with them to understand how we can include that in the Green Stay Initiative. At this point, though, we focus more on Scope 1 and 2, because we understand that for the hotels there's this challenge as well, to calculate this type of data. But Scope 3 requirements are definitely coming, because it's a considerable amount of emissions. For hotels energy is still the largest source, but we will need to look into Scope 3 as well.

So the answer is at this point, we don't include that yet, but it's coming. And whenever we have this update, of course, we will also have this type of conversation, and make sure that we are all aligned on what's needed to also calculate this type of emissions.

Some hotels also ask, “should I calculate the emissions from the travellers coming to our hotel?” To that, I would say, maybe one day we'll be able to do that, but for now let's focus on what we can do now. We already have a very good standard and a way to calculate the direct emissions. We are going to need to start standardising the way we calculate Scope 3 emissions, and we'll get to that one day. But at this point, I think we don't have to worry about this now.

Ayako Ezaki: That's a good point in terms of measurement; that you start where you can and continue to build on that process. You start measuring with the information that you have available and start building the process. And the advantage of following an established process, like the Sustainable Hospitality Alliance, is that you have the security of knowing that you are following an established methodology, and that you're being consistent with the globally recognized process. And I think that's a really important aspect of Green Stay.

Antje Martins: On that, though, nothing stops you from actually starting conversations with your supply chain already. I think what we have learned about sustainability, and especially in Europe, is that governmental regulations and rules that require you to report on certain things like carbon are increasing. For example, the current EU regulations that big companies are facing on reporting on Scope 3 (and that's why we are finding ourselves needing to use Green Stay, because our big clients need to report on their Scope 3). Also previously, we have the energy efficiency directive as well.

So we're going to increasingly see all of this regulation that will come in, and eventually you will need to calculate and report on your Scope 3 emissions. So to be on the front foot, and to avoid surprises further down the track, you can already start - and my suggestion would be to already start - talking to your supply chain right now, just to start a conversation to say, “If I was to understand what your footprint, what the carbon footprint or what the energy use or the water use or whatever of the product that I'm getting from you is how can we start this conversation? How can we start this process together?”

It doesn't have to be right now, it doesn't have to be within the next month. It doesn't even have to be this year. But start talking to build those relationships so that once things become a bit more serious, you already have had that conversation with your suppliers to say, “okay, well we have a plan, we can do that this way.” And if you don't do that, you might end up saying, “oh my God, there's something I need to do within the next few months and I don’t know how to do it.” So I'd always be prepared for changes to come, because they will come eventually.

Ayako Ezaki: Speaking of the business case of why you should really focus on measuring and reporting on your sustainability performance and your footprint, as you mentioned, Fabio, it's important because it's important, that is the baseline. But there is a very important business case as well, which you mentioned. If you take a step back and look at this from the tourism industry perspective, the fact that a lot of corporate clients, clients that are booking business travel are requesting and demanding sustainability performance from hotels - this is something that a lot of people consider to be a game changer that we've been waiting for. We want this kind of push so that we can scale sustainability across the industry.

In the leisure travel sector, there's a lot of talk about travellers being interested in sustainability, but that hasn't really translated into concrete steps. But this is happening in the business travel world and that's making a lot of the sustainable tourism industry people excited. And it really can be a game changer and that's why I think it's a great thing that there's something like Green Stay to support all the hotels that are part of HRS to really get ahead of the game as mentioned.

So speaking of that business case, because it's important that participants of Green Stay understand, if they haven't already, what it really means in a concrete way. So if you join and report through Green Stay, what does it mean from the client's perspective? Where do they see it, how do they see it, and how do they know if you are a Green Stay hotel?

Fabio Fornari: I can go through the entire presentation here, and then I'll already have answered some of the questions. To understand the way we display the information, you also have to understand the logic behind it, how we're scoring based on the assessments, and so on. Here I included some of the challenges that, I think, also responds to the question of why you should measure your emissions and then report on them. Because as we said, more and more companies are making this type of information a required, or even mandatory part of their RFPs.

And as we’ve mentioned, travellers are looking for this kind of option, especially the business traveller because they have to comply with a certain travel policy. When you look at the market, we also have certifications, which are a very good starting point. But for this type of traveller and their company that needs to have this information on carbon footprint within the procurement environment and at the point of sales, it's hard to compare the labels we have out there. This makes it difficult for corporations to make their travel decisions based on certifications.

So again, we believe that certifications are very important, but for the purpose of providing comparable and normalised data to our customers, they're not enough. And that's basically why we developed the Green Stay Initiative, to provide normalised footprint metrics on carbon, water and waste.

And then, the extended “Green Stay 2.0” criteria covers other indicators that are more qualitative. Also, as we already saw, hotels can join at different levels. With Green Stay, we're fully focused on footprint assessment, and as we've been discussing, it can be challenging to implement footprint measurement, especially coming out of a pandemic and maybe having difficulties with shortage of staff.

Maybe you don't have someone responsible for that, so you can’t produce data for the assessment yet. But you may already have a sustainability policy in place, and have certain sustainability actions that you can demonstrate. If that’s the case, you can start at the Basic level, while you prepare to advance further, and prepare for the footprint assessment.

And then of course, each section has a level of granularity. So at the Basic level, you respond to 10 questions covering different areas of sustainability. At the Advanced level, you have 25 criteria for the self-assessment, as well as the footprint assessment. And at the Professional level, we ask 80 questions on your level of implementation, the footprint assessment, and also a verification on the data you're providing.

And we display this in the procurement environment for travel managers, who are really keen on seeing this type of information when making decisions. We display a very detailed popup where they would see your score, your levels (Basic, Advance or Professional), your footprint metrics (if you have them), and the level of completion of those sustainability criteria. Also, we display any certifications that you might have, and your sustainability program if you have one.

And then in the booking environment, and here I’ve brought one example of the SAP Concur platform, we just display a notification that this is a Green Stay hotel, because we don't want to overwhelm the travellers with too much information. And we see that this is actually helping the users to make decisions faster based on sustainability. Because, for customers like Siemens or Deloitte or other customers that have a clear focus on sustainability, the travellers already understand that booking a Green Stay hotel is complying with their company’s travel policy.

Looking specifically at the footprint assessment, what we do, as discussed earlier, we do the calculation for you, and we also provide a benchmark on the destination level. In the Green Stay footprint assessment, the metrics are divided into energy (carbon), water, and waste. And because energy is basically the highest source of emissions, we give a weight of 60% and then 20% for water and 20% for waste. And on that benchmark, assign A, B, C, or D, depending on where you fall in this category. A has a weight of one, B two, C three, and D four.

So let's say you score “B” based on your energy, we would calculate 60% (energy) multiplied by two (B). And this would give you a number, and we would do the same for water and for waste, which would give you at the end an overall Green Class of A, B, C, or D. For example, if a hotel falls in the energy category of C (60 x 3), in the water category of B (20 x 2), etc.

And then you see the results, summing up these numbers and you have an overall Green Class. Because we collect the data from thousands of hotels at the destination level, we basically take the lowest and highest percentile for a distribution analysis. This is because you cannot compare a hotel in Germany with a hotel in Poland or a hotel in the US, as the energy grid is different. The energy mix in your local area has a huge impact on your CO2 emissions. That’s why we use the footprint data at the destination level.

So let's say in Germany there are 15,000 hotels that are part of Green Stay. You would see the hotels distributed in these categories based on the energy factor that impacts on the CO2 metric, the efficiency classes, and so on. So what you would see in the popup that we show in the procurement environment is exactly that. For example, if you're a Basic hotel, we are able to calculate the footprints based on a back filling algorithm and based of course on our data set, we should have gone through the advanced assessment, the carbon water and waste metrics and the respective benchmarks.

And also the same thing for the Professional level. And here's the popup, the complete one with the level of assessment, the scoring from one to 10 areas of sustainability, the sustainability programs that you might have and the certifications. And previously what we were showing the procurement platform was just that information, the Green class.

But because now we have this more comprehensive assessment, we have a score from 1 to 10 based on the assessment. And when you go through the assessment and give inputs, for example, data on carbon, water and waste. You then get a number of points. If you give positive inputs in the qualitative assessment, you get a number of points. And then at the end you have, let's say out of 200 points, you have 100, and then you have your score from 1 to 10 based on this scale.

This is also determined according to your Green Stay level. So the Basic level can go only up to 5. The Advanced level can go up to 8, and the professional level can go up to 10. We don't want HRS to just be the one evaluating you, we created this system to ensure we provide normalised and actionable data for our customers.

We also enable our customers to determine what they want to give more points to, because certain customers have a carbon neutral goal by 2030. So they will provide more points if you can provide the data for the footprint assessment or carbon, for example. So the number of points you get in may vary from customer to customer, and depending on how they're aligning their sustainability strategy with the Green Stay assessment.

And this is basically how our procurement platform looks like and where we display the Green Stay information. For some hotels that are not part of Green Stay yet, we can also provide certain information based on our own calculation. And on the booking platforms, we want to make it as easy as possible for the travellers to identify the Green Stay hotels.

Now as part of the Green Stay 2.0, we have a minimum requirement for hotels to be labelled, and that's what we call a spark lift. So you need to reach a certain minimum requirement to have your hotel labelled.

So this question sometimes comes up. “Well, I finished my assessment and I don't see my label. Why?” It might be that your assessment is blocked by an anomaly. That can happen as well. Or it might be that simply you haven't yet reached a requirement to have your Green Stay label on the booking channel, but still you will be identified as a Green Stay hotel in the procurement environment, and you'll be considered, of course, for the hotel programs. And this can also be configured by the customer according to their needs and according to their sustainability strategy.

Of course, we understand the challenge for the hotels and to not only provide this kind of information, but to overall align with what we need to do to achieve “net zero”.

So basically it's about having the knowledge and we hope that with this conversation on Green Stay we are supporting you in doing so. And the expertise to implement this knowledge is very important. We understand that for certain hotels it is difficult to have someone working exclusively for sustainability, but someone has to be responsible for that. So we hope that we are also providing the support.

What HRS is doing is offering this free reporting platform where you go through the assessment based on the standards we have for the hospitality industry. You can understand where you are in your sustainability journey, where you can potentially improve. And of course, we want to provide more and more content as we're doing with the educational initiatives, but also potentially include offers from our own network to provide you with opportunities to invest in renewable energy, for example. That really impacts on reducing your energy consumption, and your carbon footprint. As you could see, we are sharing this data with clients and travellers in a normalised way.

And there's room of course for improvement year on year. So if you joined Green Stay now and perhaps you have a score that is not as high as possible, that doesn’t mean you will be excluded from an RFP. Being part of Green Stay is already a very good sign for customers that are requesting this type of data. So it's not about being the best.

And also we see some positive results when hotels join the Green Stay Initiative. The HRS overall RFP acceptance rate is 68%, but for Green Stay hotels, we see that there's a higher acceptance rate and also revenue growth for the hotels that are part of Green Stay, because we see a higher online conversion, because we try to make it as easy as possible for the travellers to identify Green Stay hotels on the booking tools.

Ayako Ezaki: So there is one question in the chat, which is very interesting. So basically the question is going back to the “business case”, why is it important for my hotel to participate in Green Stay? And I think there are some points that you have already mentioned, but if I’m a hotel in a destination that is not seeing a lot of demand from corporate clients yet in terms of requesting booking focused on Green Stay hotels, what's in it for me if I'm a hotel in that situation?

Fabio Fornari: I think we have to separate things. I think we talked about why it’s important to measure and by being part of the Green Stay, and if you go through the footprint assessment, which is free of charge, you will already have this measurement and also the benchmark. So I think this is already a benefit of being part of Green Stay. There's nothing really to lose there by having access to your footprint metrics very quickly.

And then you're already providing this also for potential customers, even though in your destination, maybe HRS is not the main booking channel, but it's already there. So I don't see why you would lose from being part of Green Stay.

And also what we want to build is, more than Green Stay being an assessment. So that's what we're doing with this educational initiative to really share knowledge, to really support the hotel as part of the initiative going forward. And then you also have access to information that you can share on your booking channels, for example, or on your platform or on your website.

So these, I would say, are different benefits. There's your own knowledge about your current position and what you potentially need to do to improve. Then you have access to educational content that can help you do that. And then you are also showing to customers from HRS and also outside HRS that you are measuring your emissions, that you are investing sustainability. So I think, of course for certain hotels, maybe HRS is not the main source of bookings, but you can still be part of the Green Stay Initiative and can go beyond that.

Ayako Ezaki: I think it's a really great question because when we talk about business case, we do want to focus on the fact that it is a great opportunity for hotels to be prepared and to future proof your hotel, considering the development that we're seeing and more and more requirements coming from different directions - the corporate clients themselves and the legal frameworks and so on.

So you're preparing yourself well for this future that is coming, and that we are seeing that whichever market you might be in, it's likely that this is a trend. But at the same time, although obviously bookings are one of the most important aspects of business, beyond that, there are important benefits to be considered, as you mentioned; the benefits of measuring itself. Taking the steps to measure your footprint in itself can provide a lot of benefits because you are being more systematic in your approach to sustainability.

Antje Martins: On that business case, I’ve read another Sustainable Hotel Hospitality Alliance report, which talks specifically about the business case. What we see is that once you start implementing sustainable measures, you start going beyond the whole measuring of footprint to asking “how can I actually reduce my footprint?” Then you actually see some really dramatic cost savings. And that report talks about these cost savings and quantifies and provides some case studies on cost savings for hotels, which can be in the millions for bigger hotels or hotel groups.

Fabio, on that, I have a question as well. As we know hotels measure themselves on their competitive set, right? So usually each hotel has about five other hotels in their competitive set and they compare themselves in terms of how much they charge for the night, what the occupancy was, and so forth. Can hotels do that using Green Stay with sustainability indicators? So can I, as a hotel, if I'm part of Green Stay and I have entered all my data and I have my numbers, can I see similar results for hotels in my destination? So I know how well I'm doing in terms of sustainability compared to other hotels?

Fabio Fornari: To be really honest, we need to improve on this benchmarking, to provide better insights and this is what we want to build going forward. But what we already have is whenever you are replying to an RFP and sending your bid, you can see comparisons for the hotels in that destination also responding to the RFP. And of course we don't identify the hotels, it's just like Hotel A, Hotel B, Hotel C.

So this benchmarking can help you see how your competitors are doing within your destination, which then we compile according to what we call our Five S’s framework. Within the five S’s it's Sustainability, Safety, Security, Savings and Satisfaction that you're also benchmarking against your competitors when replying to an RFP. And this happens already on our platform as part of Green Stay, but we want to improve what you get after you do your assessment. And I think this benchmarking is something that we need to provide more insights into.

Antje Martins: Well, that's already pretty cool. So I can understand when I send in my RFP how I compare to the other people, like what my competition is for the same RFP or across those five S's.

That's already a very valuable insight for hotels. Because RFPs are what we strive for, right? So knowing and understanding how I sit amongst my competitors within those five S’s is valuable intelligence that can be used to improve. And if I don't really score quite nicely in sustainability and everyone else does, maybe then I need to really improve and move from Basic Green Stay assessment towards Advanced or Professional.

Ayako Ezaki: Could I ask an add-on question to the 5S’s? As you said, you share the average performance data on Green Stay hotels. Has there been any comparison or insights connecting Sustainability and Satisfaction?

Fabio Fornari: No, and this is something we are developing now with our data team. But what we have is related to savings. People think that booking a sustainable hotel or a hotel that’s part of Green Stay might be more expensive, but on average we see that hotels that are part of Green Stay have an 8% reduction on the average daily rate (ADR). And that is actually a very nice way to show investing in sustainability doesn't need to negatively affect your costs. It's actually the opposite. You can reduce your costs and work more with Green Stay hotels.

Antje Martins: On that satisfaction point, HRS may not have the data for that yet, but there's actually research on that. We all believe that if we implement sustainability efforts, then our guests will think “Oh no, I don't want that because we're not gonna be happy with this.” And there's actually research, especially for business travellers, that confirms that satisfaction increases for sustainable hotels.

In the leisure sector, not quite as much, because in leisure you also have a lot of people that are on holidays to enjoy themselves. So within that hedonistic enjoyment context, people are still a little bit more hesitant towards sustainability. But in the business sector, research shows that the satisfaction increases for sustainable hotels because a lot of these people will already have a degree of bad conscience because the majority of them understand that travelling is actually not very good for the environment, especially when they take long haul flights. So then as a business traveller that has no choice other than travelling, staying at a sustainable hotel alleviates that bad conscience that the business traveller already has by at least allowing them to feel better to stay at a sustainable hotel.

But I think because HRS has the data of the Green Stay hotels as well as your corporate clients that have Green Stay as part of their requirements to eventually be able to look at connecting those S’s, that can also be part of your insights such as what you showed earlier about performance data.

Fabio Fornari: I think maybe it's not clear for everyone having contact with HRS that we are basically a soft software as a service company, right? So we basically define ourselves as a tech company. So we make a lot of our processes based on data and then the Green Stay Initiative is built on that. And what we are looking to build going forward, as I I mentioned, is better insights and better capabilities to provide to our hotel suppliers with real knowledge based on assessment. So I think what we need to change with the Green Stay Initiative is go beyond this more operational side of things, which we're already covering very nicely, and go into more of this deep level of insights on what you can do. And then we tie this with our educational initiatives and also with what we can provide in our network to offer energy efficiency mechanisms such as access to renewable energy, and so on. And that's something we will do to expand the Green Stay Initiative.

Antje Martins: I think that's actually really, really great to hear because data is gold in this day and age. Understanding your footprint, understanding the data that comes not only from your sustainability part, but also from your guest satisfaction, your daily average trade, your occupancy rate and so forth. That's gold. That's gold for every single hotel because that allows you to really position yourself and understand how you doing, how healthy you are as a business, what you can do to improve moving forward, and what you need to implement systematically to make your hotel better, not only from a sustainability perspective, but operationally as well.

Fabio Fornari: I think the question on certifications is aso relevant here. Many hotels often ask, “If I already have a certification, why should I go through the Green Stay assessment?” Of course we understand that certification is very important and we want to show that to our customers, but certification status alone doesn't give the standardised approach that we need to display footprint metrics to our customers.

The way we build the Green Stay Initiative 2.0 is also aligned with what we have in terms of certification. Going forward, what we want is basically whenever you have a certification and you upload that and it's a valid certification, you already comply with, let's say, 60 or 70% of the assessment. And if you already have the footprint metric as part of the certification as well, of course you can already use that to claim a footprint. In this case you don't have to go through the report where you collect all this data for energy.

We understand the certification is already a very good step, but we need to go a little bit beyond to provide the information that our customers need to make the decisions on the procurement environment, on the booking platforms and also to report. And this reporting piece is very important for our customers because of what we discuss on the new European Union legislation, also what's coming in the US and some other markets as well.

And then just jumping to the last question, the way to get started with Green Stay: We have an individual link for each property on our database. So just ask your contact at HRS or send us an email on the Green Stay email that is available on the platform, and we'll provide you with this link.

And then, you have access to our audit platform where you can join at the Basic, Advanced or Professional level. You can upload your certification if you have one, you can upload your link to your sustainability program if you have one that’s available on your website. And once you complete the assessment, your data is automatically already transferred to our platforms. So you don't have to worry about anything. Just do the assessment and then we will do the rest and you will have access to your information based on the assessment that you completed.

If you go through the footprint assessment, you can download a report or can have access to the benefits of being part of Green Stay, such as your certificate summarising your benchmark, which you can use for marketing purposes.

Ayako Ezaki: Going back to the previous question about “what's in it for me”, I think also if you're not certified but would like to in the future, again, getting started on measuring is a valuable step for that as well. So that's another point to that question.

So thank you Fabio, for covering all these questions and providing additional insights. And as always, if anybody else has any other questions or additional requests, get in touch with Fabio and you can find the email as Fabio mentioned on the platform. For now, thank you Fabio. Thanks Antje, and thank you everyone for joining.

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