Bhutan Destination Example

Bhutan Destination Example

Securing the Cultural and Natural Heritage of Bhutan

What are Bhutan’s experiences with tourism development that supports its sustainability aims? This resource video highlights successes and challenges of Bhutan's model, shares lessons on management strategies focused on "High Value Low Volume" tourism, and provides insights into tourism development paths.

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About This Session

Karma Tshering, Founder, Bhutan Sustainable Tourism Society, discusses Bhutan’s experiences with tourism development that supports its sustainability aims. Highlighting successes and challenges of Bhutan's model, Karma shares lessons on management strategies focused on "High Value Low Volume" tourism, and provides insights into tourism development paths that:

  • Focus on value: delivering unique enriching experiences
  • Focus on governance: avoid negative impacts, maximize benefits
  • Prioritize well-being: responsible tourism and equitable socioeconomic development

*Originally delivered live and recorded on July 13th, 2020, as part of the GSTC Sustainable Tourism Training online course.