communication

Virtual Summer School: ICTs for Sustainable Tourism, 14-25 August 2017, Hangzhou City, China
The 2017 Summer School of the UNESCO chair in ICT to develop and promote sustainable tourism in World Heritage Sites, established at USI (Università della Svizzera italiana) is offered in collaboration with Zhejiang University in Hangzhou, China.
Asia’s Responsible Tourism Leaders: Best Practice Stories and Lessons
As part of Wild Asia's 10-year anniversary initiatives celebrating its Responsible Tourism Awards Program, TrainingAid will be co-hosting Live Session series featuring responsible tourism leaders who have been engaged in the award program.
Tourism Sustainability Marketing: One-Day Training at ITB Berlin
Sustainability marketing one-day training course by Leeds Beckett University, offered at ITB Berlin. Learn how you can better market and communicate what makes you different.
By TrainingAid | February 26, 2016
Tourism Innovation, Storytelling, Destination Best Practices & More: Our Most Shared Articles
Our most shared articles of 2015 from the TrainingAid Ideas & Insights Blog. As we welcome the year 2016, here's a quick look back at some of the key tourism, training, business and sustainability-related topics we've discussed and explored in the past year.
By TrainingAid | January 04, 2016
eTourism: Communication Perspectives - Massive Open Online Course (MOOC)
The Università della Svizzera italiana in partnership with the UNESCO chair in ICT to develop and promote sustainable tourism in World Heritage Sites are offering an massive open online course on eTourism: Communication Perspectives.
Is Blogging an Effective Content Marketing Tool for Travel Brands?
Can blogging be a helpful way to increase visibility and boost search performance of a travel website? Are the efforts and resources needed to run and maintain a blog worth it?
Sustainable Destination Best Practices: How to Find and Promote Your Message
Based on the Tourism Training Live "Keep It Real for Destinations" discussions, here are successful sustainability communication examples by tourism destinations.
Sustainability Communication Example: Child Safe Engages Travelers, Locals, Industry
Child Safe campaign by Friends International has done an amazing job of engaging travelers and locals in Cambodia to give exposure to the issue of child safety in tourism and to help prevent exploitation of children through tourism.
By Amy McLoughlin | December 15, 2014
Tourism Destination Sustainability Communications: 7 Common Mistakes to Avoid When Telling Your Stories
When it comes to sustainability communications, many tourism destinations make assumptions based on common misconceptions about what works and how to reach and engage travelers.
Travel Storytelling: How Can Stories Help Destination Marketing?
How can travel storytelling be used for destination marketing in a way that engages travelers and empower the locals? Your destination already does have elements of great stories - engaging experiences, people with intriguing perspectives, and memorable events. So find and share them!
Responsible Tourism: Whose Responsibility Is It to Educate Travelers?
Who’s responsible for educating travelers about responsible behavior? Some examples of tourism organizations and initiatives helping travelers travel more responsibly. Everyone involved in benefiting from tourism, including travelers, should be responsible for responsible travel education.
By Ayako Ezaki | November 26, 2014
Social Media Engagement Tips: Facebook Post Examples & Best Practices
Social media engagement tip: posting something in the form of a question is a good way to invite your fans and followers to be part of the conversation and to share their opinions and ideas.